Interface Analysis
The Start Page is simple and straightforward:as a Guest User you can only watch the Live TV or LOG-IN/SIGN-UP to your personal account.
It is a page that presents to the user the only two things he/she can do, without distractions.
Many users open Rai Play just to watch something specific on the live TV without signing up, so this feature is right there in the center stage.
Start Page
Interaction as Guest User
The Guest User can watch live TV like on a normal television but when he/she gets on a section that can’t be used as guest such as the blurred sections, he/she is invited to go back on the Live TV or to LOG-IN to discover the extra features that Rai Play offers.
Interaction as Logged User
The Logged User lands on the main page where he/she can choose between the sections of Live TV, On Demand or Discover Italy, or decide to Go random.The three main sections have differentsub categories created by Rai Play.
The Go random button is a new experimental feature made for the undecided people.
Many people loose a lot of time choosing what to watch, even if they just want something to put in background.
This feature will be developed so that the user can select preferences in his/her personal profile so that Rai Play can select random contents based on what the user likes.
Go Random!
On the profile page the logged user can create personal watchlists, can choose contents based on the mood he/she is in and can interact with friends by seeing their profile or checking what they are watching.It has a lot of development space, we got the inspiration from Spotify and Instagram, imagining to threat movies like songs and social pictures.
